K-pop virtual group PLAVE has extended aid to children worldwide through a new social contribution campaign made under their collaboration with the Korean committee for the United Nations Children’s Fund (UNICEF).
The UNICEF TEAM campaign confirmed the partnership on Monday after both sides signed a co-operation agreement to introduce the first project.
The organisations intend to continue carrying out activities to support children around the world.
Not just a bracelet, but a statement
Supporters who seek to contribute regular donations can sign up on the UNICEF TEAM campaign page and receive a special-edition UNICEF TEAM bracelet in return, a token to signify the partnership with PLAVE.
The project is created to promote the huge differences charitable giving can provide by connecting the child assistance initiatives of UNICEF with PLLI, the extensive fan base of PLAVE.
You can view photos of PLAVE members Yejun, Noah, Bamby, Eunho and Hamin wearing the “PLLISM WHITE” special-edition bracelet on the UNICEF Korea website.
Making a difference in children’s lives
Messages from the quintet have also urged supporters to engage in UNICEF’s global mission.
Yejun said he remains hopeful that a united effort with PLLIs can make a difference to the children it reaches on the other side of the world, while Noah believes that it’s the campaign’s goal that resonates with the people that can truly make the change over time.
Hamin encourages everyone to have an open heart and the eagerness to show it rather than trying to solve everything perfectly.
The group assured, “We will cheer on the many children around the world, so they never lose sight of their dreams, even in difficult circumstances.”
A life-changing reach to children worldwide
UNICEF Korea collects funds and sends them to UNICEF, which then distributes them according to priorities and urgent needs in various countries worldwide.
Access to clean water and hygiene facilities, education, treatment for malnutrition, psychosocial support and financial aid are some of the assistance extended to children and families.
The collaboration comes amid UNICEF and South Korea’s efforts to improve their partnership on children’s rights and humanitarian assistance.
According to UNICEF, the expanded co-operation of both parties reached over 110 million children and families between 2010 and 2025 and has successfully bolstered social systems in multiple countries, promoted children’s rights worldwide and provided essential services.
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